Fractional Management

Experienced Business Management Without the Full-Time Commitment

Access experienced sales, marketing and business development management without the cost or long-term commitment of hiring a full-time senior manager.

Format
Part time, ongoing
Functions
Sales, marketing, business development
For
Established businesses
Investment
Custom monthly engagement

What it is

Management, not just advice.

Fractional management allows businesses to engage experienced management expertise on a part-time, ongoing basis.

Unlike traditional advisory, which focuses on guidance and recommendations, fractional management involves taking an active role in directing, overseeing and improving a specific business function.

The level of responsibility, time commitment and involvement is agreed upon for each engagement.

Key benefits

Why businesses choose fractional management.

Experienced management without a full-time appointment

Senior experience for the part of the week the business needs it.

Stronger systems and accountability

Processes, reporting and clear ownership that stay in place.

Improved team performance

A team that is led, coached and held to a standard.

Clearer priorities and performance measures

Everyone knows what matters and how it is measured.

Practical leadership and implementation oversight

Someone experienced making sure the plan is carried out.

Flexible engagement structures

Responsibility and time commitment set to what the business needs.

Fractional services

Three functions I manage.

Sales

Fractional Sales Management

Improve sales team performance, pipeline management, conversion rates, forecasting and sales accountability.

Explore Sales Management →

Marketing

Fractional Marketing Management

Strengthen marketing strategy, campaign performance, lead generation, agency coordination and marketing accountability.

Explore Marketing Management →

Business development

Fractional Business Development

Develop new commercial opportunities, strategic partnerships, market expansion and business development performance.

Explore Business Development →

Advisory or fractional management

The difference is who directs the work.

Advisory

Strategic guidance, recommendations and executive support.

  • You and your team direct and carry out the work
  • Focused on decisions, priorities and performance
  • Explore Advisory

Fractional Management

Active leadership and oversight of an agreed business function.

  • I direct, oversee and improve the function within an agreed scope
  • Your team and suppliers carry out the day-to-day work
  • Responsibility and time commitment agreed in writing

Fractional management does not mean I personally carry out every operational task. The role is to lead, direct and hold the function accountable, working through your people, systems and suppliers.

Investment

Custom monthly engagement.

Pricing is by enquiry.

Every fractional engagement is tailored to its scope, the management responsibilities involved and the level of involvement the business needs. Once we have agreed what the role covers, the fee is confirmed in writing before the engagement begins.

Discuss fractional management

Discuss Fractional Management

Tell me about the business, the function that needs managing and what you want it to achieve.

I read every enquiry personally and will tell you plainly whether a fractional engagement is the right answer. Scope and fees are confirmed in writing before any work begins.